Sok Mun Wunder

- Led the international business team; responsible for turnover, client relations; managed FMCG clients in Europe & the Middle East; core expertise in packaging design for Consumer Goods.

Attracting Foreign Direct Investment for Singapore’s IT Services industry. • Marketing of Singapore’s investment climate to the management of selected international companies. • Analysis of R&D and business plans submitted by international companies seeking governmental support.

Marketing of 5 beverage brands in the Tea, Coffee, Asian Flavors, Mineral Water and Isotonic RTD segments in Singapore. • Research & development of new product concepts, formulations, packaging and communication strategies for the brands, culminating in product launches.

Brand Manager for Maybelline cosmetics in Singapore. Marketed Maybelline cosmetics with focus on PR, promotions, consumer events and instore marketing programs.

Development & implementation of marketing plans for Delifrance café retail chain.

Assistant Brand Manager for 3 shampoo brands in Malaysia and Singapore.

Design thinking, user research, user journey, user personas, wireframing, prototyping, usability testing, responsive web design, app design

HTML, CSS, JavaScript, Node Express, Mongoose, React

Marketing