Pavel Belgorodskiy

Development of marketing strategy in BMW SM (organic & paid): 6 platforms Content Production: executing of local photo & video shootings for BMW: 40+ shootings were done Community management: 50 000+ requests and comments Website development: 30+ branded articles were made Highest ER & most diversified content strategy among competitors: 1000+ unique content were made in 1 year Increased followers by 140K active users across all platforms in 1 year Special projects: Daniil Medvedev cooperation, Marvel

- Coordination and support of marketing activities of the assigned group of dealerships: up to 20 dealers - Development of communication materials for all dealers media - Development of local guidelines for dealers (launching models, adv campaigns, customer service, BTL) - Brand Book adaptation and implementation - Reduced CPL across assigned group of dealers by 15% - 3 new dealerships grand opening projects management and supervision - Highest NPS as a Regional Marketing Manager for dealers among team

Preparation of weekly reports on the marketing activities of the BMW dealer network and their presentation to the management Assistance in organizing internal events, dealer marketing conferences, round tables and webinars for dealers Control of the department's document flow, payment of agency bills and marketing dealer bonuses. Regular work at SAP