Felipe Caballero

Developing marketing projects in the Adempas team for the CTEPH indication and following up on global marketing strategies. - Liaising with internal and external marketing agencies on the implementation of multichannel communications: Interactive videos with KOLs, online & offline tactics, websites, congresses and events.

Coordination and supervision of two business units: civil constructions and water treatment systems. - Involved in all aspects to ensure that the contract (worth $6million USD over 3 years) was rolled out. - Managed over 10 projects across the country that accounted for over 1 million USD in revenue. Communication, resource management and logistics were key aspects of the operation. - Developed a turnkey project of a water treatment system sold to Kimberly Clark.

Developing business opportunities and strategic alliances between companies in China and Latin America. - Promoting Latin American trading and real estate projects to potential customers/investors in China. - Supported academic dialogues that encourage the understanding of the regions. LatinChina was one of the supporting organizations for the Latin American China Investment Forum of Latin Finance.

Main responsibility consisted in managing the procurement and logistics department for the Colombian office. - Cross-functional responsibilities with the sales department: management of public tenders by choosing the best products and price strategy to be used in each of the opportunities. - Implementing new commercialized products in the country along the sales and marketing department. - Strategic planning of the department in order to reduce costs and increase efficiency of delivery.

Assisted the marketing director on the elaboration of the marketing mix for a new product line. - Developed designs along with designers for each of the garments based on previous market research. - Launched the new product line to consumers. Coordinating and assisting the launching event. - Organized company’s database.