Dmitry Ustyuzhanin

Developed and implemented a Marketing Strategy to promote web service "Marketplace" in the eHealth/mHealth area on the Web, iOS, Android platforms. Customer development, USP development and testing, Marketing Research. Business Models development, Business Planning. Developed and launched online advertising campaigns (context, target, media) in communications with Ads agencies, assessed and monitored the users acquisition process.

Brought best practices into product management processes at Kaspersky Lab, as well as supported cross-divisional product teams, ensuring that current process and methodologies were helping workgroups to achieve their primary goals to deliver product to the market, on time with good quality utilizing limited resources. Manage Certifications&Tests team, that was responsible for Governance Compliance Certifications and Antimalware public/private product tests.

Managed product development, product marketing and global launches for consumer portfolio of applications at Europe’s largest antivirus software development company. Determined product line composition and set product life cycles. Lead product groups in creation of product and market requirements. Formulated outbound messaging. Developed product marketing policies and procedures for offices worldwide. Supervised team of 14 product managers and product marketing managers divided into 4 product groups.

Oversaw development, release, and management of products for data security and storage management division. Planned and managed global product launches for all flagship products. Led software design and development efforts. Formulated product strategies for mainstream products. Supervised team of product managers, system analysts, and product launch managers.

Managed end-to-end product development life cycles, from inception to launch, for data protection, recovery, and security applications. Coordinated new product development and enhancement of existing product lines. Created all marketing materials, strategies, and communications. Planned and led multiple product launches in Europe and US.

Financial Management

Robotics & System Engineering